Media Training & Coaching

Media Training Workshops

Media Training 101 (half-day workshop)

Sue Mah with TV host Ben Mulroney

This half-day workshop covers the basics and will boost your confidence in working with TV, print, radio and online media. Perfect for beginners and those with some media experience.

Topics include:

  • Understanding how the media works
  • Defining your audience
  • Developing key messages and sound bites
  • Delivering a dynamic interview
  • Dealing with tough questions and negative reporters
  • Creating memorable visuals
  • Dressing for success

Media Training 201 (half-day workshop)

mt201
This half-day workshop offers the opportunity to refresh and practise your media skills. Ideal for graduates of Media Training 101 or those looking to enhance their media skills.

This workshop includes:

  • Pitching to the media
  • Identifying your individual strengths and weaknesses
  • Practical application of skills to think on your feet
  • Mock Interviews
  • On camera/video coaching of interview content, body language and message delivery
  • Discovering tips and tricks for continued improvement

Media Training Boot Camp (full day workshop)

mtbc
This day-long workshop combines all of the content and insights from both Media Training 101 and Media Training 201. Spend the day learning, building and practicing your media skills. You’ll feel more confident and ready to talk to the media!  

All of our workshops are also available in-house at your organization or via e-learning.

Please contact us for more information and group rates.

Personalized Media Training & Coaching

1-hour intensive Media Training 

Person sitting by a computer and holding a pencil

Our most popular media training – available one-on-one with Sue via video e-learning! This training offers all of the basics plus the do’s and don’ts that you need to deliver a dynamic,  engaging interview. Cost: $195 + HST

Bronze Package

Bronze
We review and provide our expert feedback for one media interview of your choice. Our feedback report includes detailed comments about your key messages, key message delivery, visuals and wardrobe. We will highlight your strengths as well as provide suggestions for your improvement and professional development. Cost: $250 + HST

Silver Package

Silver
We review and provide our expert feedback for one media interview of your choice. Our feedback report includes detailed comments about your key messages, key message delivery, visuals and wardrobe. We will highlight your strengths as well as provide suggestions for your improvement and professional development. Includes a follow-up consultation with Sue (up to 30 minutes) with you via email, phone or Skype to discuss details of your feedback report. Cost: $325+ HST

Gold Package

Gold
We review and provide our expert feedback for one media interviews of your choice. Our feedback report includes detailed comments about your key messages, key message delivery, visuals and wardrobe. We will highlight your strengths as well as provide suggestions for your improvement and professional development. Includes a follow up consultation with Sue (up to 45 minutes) via email, phone or Skype to answer your questions about the feedback report plus our expert coaching on crafting pitch ideas, powerful key messages or meaningful visuals for your next media interview. Cost: $400 + HST

Media Coaching

lights camera action

We share our expert insights and tips to help you develop an interview flow that will engage and educate your audience. We work one on one with you to build your media skills such as helping you craft powerful key messages and meaningful visuals for your upcoming media interviews. Cost: $195/hour + HST.

Contact us for more information or to book your Media Coaching package.

 


Build your media skills.
Get insider tips, tricks and secrets of success.
Learn from media pros Sue Mah & Gina Sunderland.
Twitter: @MediaSkills4You

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