Media Dietitian

Secrets of Success from Canada’s Top Media Dietitians – Laurie Barker Jackman

September 6, 2017

Featuring media savvy east coast dietitian Laurie Barker Jackman, RD In our new Secrets of Success series, we will be interviewing Canada’s top media dietitians to share their media experience, insights and nuggets of wisdom to help YOU be a media rockstar! We’re sure you will enjoy learning about Laurie and some of her top tips for media success! Laurie is an RD based out of Halifax, Canada. She is passionate about helping people understand the science of food and…

Media Interview Fumbles & Fixes #3

May 1, 2017

By Sue Mah

In Secrets of Success, Tip of the Month

No matter how much we prepare and practice, things don’t go exactly as planned when it comes to media interviews! As life-long learners and media trainers, we’re always looking for ways to improve, learn and share our secrets of success with you! In the next few newsletters, we’ll share some our TV interview fumbles – and how to fix them! Media Interview Fumble #3: Picking a sensitive recipe Gina’s story: I usually pre-tape 3-4 television segments at a time– all…

Media Interview Fumbles & Fixes #2

April 1, 2017

By Sue Mah

In Secrets of Success, Tip of the Month

No matter how much we prepare and practice, things don’t go exactly as planned when it comes to media interviews! As life-long learners and media trainers, we’re always looking for ways to improve, learn and share our secrets of success with you! In the next few newsletters, we’ll share some our TV interview fumbles – and how to fix them! Media Interview Fumble #2: Relying on the producer to supply your food props Sue’s story: The night producer for CBC Morning…

Time to Shine in the Media!

December 14, 2016

By Sue Mah

In Secrets of Success, Tip of the Month

January is the perfect time for YOU to shine in the media! With the cold dark days of winter, media outlets are looking for experts to motivate their viewers with tips and ideas to help them achieve and stick to their New Year’s resolutions. Start pitching your media interview ideas NOW to your local media outlets. It takes time to think of story ideas, so we’ve given you a jump start on some winning interview topic ideas. Here’s hoping you’ll soon…

How to handle tough questions in a media interview….lessons from watching a politician!

June 28, 2016

By Sue Mah

In Secrets of Success, Tip of the Month

One of the most common questions we receive during our media training workshops is how to deal with tough questions. Aside from mock interview training and practice, we recommend watching or listening to an interview with a politician. Politicians are uber media trained to address the most challenging questions. Here’s a quick case study from a recent interview with The Honourable Carla Qualtrough. The interview topic: Early in June 2016, The Honourable Carla Qualtrough, federal Minister of Sport and Persons…

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Secrets of Success from Canada’s Top Media Dietitians – Laurie Barker Jackman

Media Interview Fumbles & Fixes #3

Media Interview Fumbles & Fixes #2

Time to Shine in the Media!

How to handle tough questions in a media interview….lessons from watching a politician!

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