Secrets of Success

10 Tips for Giving Exceptional Food Demos!

We’re delighted to share 10 Tested Tips For Giving Exceptional Food Demonstrations, by dietitian Kristyn Hall! A recognized expert in the media, Kristyn is a Food, Nutrition & Culinary Coach with Calgary-based Nutrition and Culinary Solutions. Her 10 tips are guaranteed to wow your audience! This informative article was first posted on the Dietitians of Canada Practice Blog by Melissa Baker, dietitian and editor. If you’re a member of Dietitians of Canada and would like to write a blog post, you can find the writing…

Read More »

Secrets of Success for Shooting Multiple TV Segments in a Day

  By Gina Sunderland, MSc, RD, Co-Founder, Media Training Boot Camp Over the past year I have had the opportunity to be a regular guest on CTV Winnipeg Morning Live “Tots to Teens” feature with host Terri Apostle. I thought it would be fun to share with you some of my tips for pitching segment ideas to the host right through to preparing for shooting several segments on the same day.   Suggest segment ideas to the host Your best…

Read More »

Federal Election 2015 Party Leaders -– What is Their Body Language Saying?

Like many of you, we’ve been following the election campaign and listening to the party leaders’ key messages. Politicians are uber media trained, and that’s why we think it’s fascinating to also watch their body language during the debates. Here is a great article from a non-verbal communication expert who offers her critique on the body language of each the federal leaders during the recent French language debate. http://www.huffingtonpost.ca/2015/09/25/federal-leaders-french-debate-body-language_n_8197760.html [Photo credit:  Huffington Post Quebec]

Read More »

Interview Rewind: Cookspiration App – Vanessa Pike Young, RD

Interview: The new app that will make choosing your meals easier Media outlet: CBC Central Morning Radio, March 7, 2014  Expert guest: Vanessa Pike Young, Regional Nutritionist at Central Health, @VanessaPikeRD Interview Rewind: We review a media interview and highlight strengths and suggestions for improvement. Let’s listen to Registered Dietitian Vanessa Pike Young as she discusses the Cookspiration app. http://www.cbc.ca/centralmorning/episodes/2014/03/07/the-new-app-that-will-make-choosing-your-meals-easier/ Key messages:   Vanessa did a fantastic job by starting the interview with one of the most important key messages: “Cookspiration is…

Read More »

Interview Rewind: Foods that Fight Inflammation – Kim Arrey, RD

Interview: Foods that Fight Inflammation Media outlet: CTV – Canada AM, Toronto, Ontario, June 8, 2015 Expert guest: Kim Arrey, BSc, RD   Interview Rewind: We review a media interview and highlight strengths and suggestions for improvement. Let’s watch Registered Dietitian Kim Arrey as she discusses “Food that Fight Inflammation” Topic and Key Messages Main interview topic discussed strategies for improving osteoarthritis through making healthy, nutrient rich food choices to reduce inflammation. Kim affirmed that many Canadians are suffering from…

Read More »

How to Pitch, Plan and Prepare a Dynamic TV Interview – FAQs

Thanks to everyone who listened in to our webinar How to Pitch, Plan and Prepare a Dynamic TV Interview! Here’s a recap of some of the questions we were asked. Question #1: Where can I find story ideas to pitch for an interview? Answer: A story idea has to be timely, newsworthy and relevant to the audience. Here are few different ideas. Pitch your story based on a monthly theme – e.g. February is Heart Month; March is Nutrition Month;…

Read More »

Make Your Media Debut this Nutrition Month!

With National Nutrition Month just weeks away, NOW is the perfect time to use it as a hook to introduce yourself to the media and raise your profile as a nutrition expert! One of my favourite DIY projects for Nutrition Month is creating a short video that’s packed with practical tips. For the past three years I have partnered with my colleague Amanda Nash, RD to develop our own videos, each one focusing on the Nutrition Month theme. It has…

Read More »

Interview Rewind: New Eating Habits for 2015 – Angel Ong, RD

Interview: New Eating Habits for 2015 Media outlet: City TV Breakfast Television, Montreal Quebec Expert guest: Angel Ong, RD Interview Rewind: We review a media interview and offer our expert POV, highlighting strengths and suggestions for improvement. Let’s watch Registered Dietitian Angel Ong as she discusses new eating habits for 2015. Topic and Key Messages Interview topic discussed strategies for improving your nutritional intake for the up-coming year. Interview was timely as it aired December 22, 2014 when people are in the midst…

Read More »

Interview Rewind: Foods for a Healthy Immune System – Jen Sygo, RD

Interview: Foods for a Healthy Immune System Media outlet: Canada AM Expert guest: Jen Sygo, RD Interview Rewind: We review a media interview and offer our expert POV, highlighting strengths and suggestions for improvement. Let’s watch Registered Dietitian  Jen Sygo as she discusses foods for a healthy immune system http://canadaam.ctvnews.ca/video?playlistId=1.2085635. Topic and Key Messages Interview topic focused on foods to maintain a healthy immune system; the story was a timely hook in early November (flu season), and followed an earlier interview with a medical…

Read More »

Build your media skills.
Get insider tips, tricks and secrets of success.
Learn from media pros Sue Mah & Gina Sunderland.
Twitter: @MediaSkills4You

LOL! You're a media pro, Sylvain! Thanks for sharing your story! twitter.com/scharleb/statu…

Last week · reply · retweet · favorite

Copyright © 2014 Media Training Boot Camp. All Rights Reserved.
Site Customization by Andrew Smith